When I started as a personal training career way back in 1992 (right after high school), I believed that a great workout and an even better nutrition plan was all they needed to succeed.
But to my surprise, that wasn’t it.
Less than 50% of my clients actually were getting results.
I was soooo frustrated.
They either missed way too many sessions or just didn’t follow their nutrition program.
I soon realized that most people simply don’t follow through with their commitments.
Commitment means staying loyal to what you said you were going to do, long after the mood you said it in has left you. (one of our signs in the transformation center)
I soon realized that I needed more than just a good nutrition and workout program to get my clients in shape.
I said to myself “THEY NEED MOTIVATION”
Boy was I wrong…..
I would do my best to give them reasons to work hard.
My goal was to inspire people and touch their emotions to come in and do a better job in and out of the gym.
The combination of training, nutrition and motivation did much better than training and nutrition alone, but motivation by itself has a fundamental flaw.
Motivation doesn’t last ;(
I’m still a big believer in motivation. Everyone wants to be encouraged and inspired.
But here’s the truth when it comes to permanent results.
Motivation gets you going, but DISCIPLINE is what KEEPS you going.
In fitness and life in general I believe CONSISTENCY IS THE KEY
That’s why I tell our clients to have one hour of gym time Monday-Friday.
I just need them to follow the process first.
That’s why we offer THE 6 WEEK WEIGHT LOSS CHALLENGE where we literally pay you to lose weight. (Must Qualify)
6 WEEK WEIGHT LOSS CHALLENGE
That’s why we offer unlimited boot camp sessions with 9 sessions per day for less than a cup of Starbucks.
Unlimited Boot Camp sessions
That’s why we offer specialty programs like Feminine Muscle (currently sold out) to help our clients master the art of DISCIPLINE.
Remember the PROCESS is always much more important than the destination.